Director; Marketing and Digital Strategy
Scope of Service
As the director of marketing and digital strategy, Scott is responsible for developing cohesive short and long-term strategic and operational plans across all Anderson Commercial Group’s marketing channels.
Background and Experience
Since earning his degree in business-marketing from the University of Wisconsin-Green Bay, Scott’s diversified professional background includes management level recruiting, marketing, graphic-design, as well as nearly 20 years of retail business and management experience across an array of roles, organizations, structures, and product categories.
The opportunity to work for companies ranging in size from start up to Fortune 500, has provided Scott with a well-rounded understanding of the various needs across business operations, and how those can be scaled to best fit a particular business model.
He believes building relationships is key, and prides himself on finding solutions that focus on putting the customer needs first. Scott earned his real estate license in 2019.